Examples

Use Cases

Discover how creators, influencers, founders, and freelancers use korli to personalize their link-in-bio pages. Learn from real-world examples and see how smart rules adapt content for different audiences and platforms.

Content Creator

Personalize content for each platform's audience automatically

You create content across multiple platforms. Each platform has a different audience and different goals.

Use smart rules to show platform-specific content. TikTok visitors see your TikTok content. YouTube visitors see your YouTube content.

Why this works: Your TikTok audience wants quick, entertaining content. Your YouTube audience wants longer, deeper content. korli routes them correctly.

Example setup: Create rules for each platform. Show your TikTok link to TikTok visitors, YouTube link to YouTube visitors, and so on.

Result: Each visitor sees the most relevant content for their platform. Higher engagement, better conversion.

Real-world scenario

Maya is a lifestyle creator with 100K followers across TikTok, Instagram, and YouTube. She creates three rules: (1) TikTok source → show TikTok shop and viral videos first, (2) Instagram source → show Instagram posts and community link first, (3) YouTube source → show YouTube channel and long-form content first. When someone clicks from TikTok, they see TikTok-focused content. When they click from YouTube, they see YouTube-focused content.

Result:

Maya's conversion rate improves 45% because each platform's visitors see content that matches their expectations. Her TikTok shop sales increase 60% because TikTok visitors see the shop prominently.

Key takeaway

Platform-specific content drives better engagement. Use smart rules to show each platform's audience exactly what they want.

Why it matters

Each platform has its own culture. TikTok is fast and fun. YouTube is deep and educational. LinkedIn is professional. Show each audience what they expect.

Influencer

Track campaigns and direct traffic to brand partnerships

You work with brands and need to direct traffic to different campaigns or products.

Use smart rules to show campaign-specific content. Visitors from a sponsored post see the campaign link. Regular visitors see your usual content.

Why this works: Brand partnerships require specific tracking and messaging. Rules let you separate campaign traffic from organic traffic.

Example setup: Create a custom traffic source for each campaign. Show campaign blocks only to visitors from that source.

Result: Clean campaign tracking, better ROI measurement, and a better experience for both campaign and organic visitors.

Real-world scenario

Jake is a fitness influencer working with a supplement brand. He creates a custom source 'Supplement Campaign' and shares that link in his sponsored Instagram post. When campaign visitors click, they see the supplement product link, discount code, and campaign-specific content. Regular visitors see his usual fitness content. He tracks campaign performance separately and measures ROI accurately.

Result:

Jake's campaign converts 3x better because campaign visitors see relevant content immediately. He can measure campaign ROI separately from organic traffic, proving value to the brand.

Key takeaway

Campaign tracking requires separation. Use custom sources and smart rules to isolate campaign traffic and measure performance accurately.

Why it matters

Brand partnerships need proof of value. Clean campaign tracking shows exactly how sponsored content performs, making you more valuable to brands.

Founder

Segment audiences and direct stakeholders to relevant resources

You're launching a product or building a company. You need to direct different audiences to different resources.

Use smart rules to segment your audience. Investors see investor-focused content. V1 testers see product content. Customers see support content.

Why this works: Different stakeholders need different information. Investors want pitch decks. V1 testers want product demos. Rules automate this.

Example setup: Create rules based on traffic source or custom sources. Show investor deck to visitors from investor emails. Show product demo to V1 testers.

Result: Each audience gets exactly what they need. No confusion, better conversion, professional presentation.

Real-world scenario

Sarah is launching a SaaS product. She creates custom sources: 'Investors', 'V1 Testers', 'Customers'. When investors click from her investor email, they see the pitch deck, financial projections, and investor resources. V1 testers see the product demo, feature roadmap, and feedback form. Customers see support docs, tutorials, and help resources. Each stakeholder gets exactly what they need without confusion.

Result:

Sarah's investor meetings are more productive because investors have the right context. V1 testers provide better feedback because they see relevant product info. Customer support requests decrease because customers find answers easily.

Key takeaway

Stakeholder segmentation improves communication. Use smart rules to show each audience exactly what they need, when they need it.

Why it matters

Different stakeholders have different needs. Investors want business info. Users want product info. Support wants help docs. Rules deliver the right content automatically.

Freelancer

Showcase different services based on client type and platform

You offer multiple services or work in different industries. You want to show relevant work to each client type.

Use smart rules to show service-specific content. LinkedIn visitors see your professional services. Instagram visitors see your creative work.

Why this works: Your LinkedIn audience is looking for business services. Your Instagram audience is looking for creative work. Show them what they want.

Example setup: Create rules for each platform. Show professional portfolio to LinkedIn visitors. Show creative portfolio to Instagram visitors.

Result: Better client matching, higher conversion rates, and a more professional presentation for each audience.

Real-world scenario

Alex is a freelance designer who does both corporate branding and creative illustration. He creates two rules: (1) LinkedIn source → show corporate portfolio, case studies, and B2B services first, (2) Instagram source → show creative illustrations, art prints, and personal projects first. LinkedIn visitors see his professional work. Instagram visitors see his creative work. Same link, different experience.

Result:

Alex closes 50% more deals because each platform's visitors see work that matches their expectations. LinkedIn clients see corporate work, Instagram clients see creative work. No confusion, better matching.

Key takeaway

Service segmentation improves client matching. Show each platform's audience the work they're looking for, automatically.

Why it matters

Platforms attract different client types. LinkedIn attracts B2B clients. Instagram attracts creative clients. Show each what they want to see.

Product Launch

Create excitement and track different launch phases

You're launching a new product or feature. You want to create excitement and track different traffic sources.

Use smart rules to show launch-specific content. Newsletter subscribers see early access. Social media visitors see public launch content.

Why this works: Launch campaigns have multiple phases. Early access for insiders, public launch for everyone. Rules manage this automatically.

Example setup: Create a custom source for your newsletter. Show early access block to newsletter visitors. Show public launch block to everyone else.

Result: Controlled launch experience, better tracking of different traffic sources, and a sense of exclusivity for early supporters.

Real-world scenario

Emma is launching a new course. She creates a custom source 'Launch Newsletter' and shares that link with her email subscribers. Newsletter subscribers see early-access pricing, exclusive bonuses, and VIP content. Social media visitors see public launch pricing and general information. She tracks which source converts better and adjusts her strategy. After two weeks, newsletter subscribers convert 4x better, so she focuses her marketing there.

Result:

Emma's launch is more successful because she can personalize the experience and track performance by source. Newsletter subscribers feel valued with exclusive access, driving higher conversion.

Key takeaway

Launch phases require different messaging. Use smart rules to show early access to insiders and public launch to everyone else, automatically.

Why it matters

Launch success depends on timing and messaging. Early supporters need exclusivity. Public audience needs clarity. Rules deliver both automatically.

Event Organizer

Show time-based and location-based information automatically

You organize events and need to show different information based on timing or location.

Use smart rules to show time-based or location-based content. Weekend visitors see event details. Weekday visitors see registration info.

Why this works: Events have phases. Pre-event, during event, post-event. Rules let you show the right content at the right time.

Example setup: Create time-based rules. Show event location on event day. Show wrap-up content after the event.

Result: Always-relevant content, better attendee experience, and automatic content updates without manual changes.

Real-world scenario

David organizes weekend workshops. He creates time-based rules: (1) Weekdays → show registration info, pricing, and schedule, (2) Saturday → show event location, parking info, and day-of details, (3) Sunday → show wrap-up content, photos, and next event info. Visitors always see relevant information based on when they visit. No manual updates needed.

Result:

David's attendees always have the right information. Saturday visitors see location details automatically. Sunday visitors see wrap-up content. The experience adapts to timing automatically.

Key takeaway

Time-based rules keep event content relevant automatically. Show pre-event info before, event info during, and wrap-up info after, without manual updates.

Why it matters

Event information changes over time. Pre-event needs registration. During event needs location. Post-event needs wrap-up. Rules handle timing automatically.

Next Steps

Ready to understand your page performance?

Now that you've seen how others use korli, learn how to measure and improve your page performance. Analytics help you understand what works and what doesn't, so you can optimize your link-in-bio page for better results.